Sending out mass emails from my hosting SMTP

Why I should stop doing it
Sending out mass emails from my hosting SMTP
Having a website for your business oftenly comes together with email service that allow you to sent or receive emails from business partners throughout your company email account. For once in a while, you might think that you would wanted to send out a promotional email to your hundreds of contacts in your address book. It might seems to be a simple task to do that everyone is doing it on daily basis.

Truth is, there is one little fact that many times not clearly explained by your hosting provider, that there is a limit for the number of emails can goes out from your hosting SMTP. This limit is differs fom one provider to another.

Take an example from Gmail, if you access your Gmail account via POP or IMAP clients, like Microsoft Outlook or Apple Mail, you can send an email message to a maximum of 100 people at a time. If you exceed the limit, your account may be disabled for a day with the error - “550 5.4.5 Daily sending quota exceeded.” And most of hosting provider also apply the same, with the reason to protect their SMTP server from spam fraud.

Some provider might put their limit count on daily basis, while another might be on hour basis. Some apply the rule on account level (which if this is your case, than you are lucky), or other might apply the limit on domain level, well, this would be the worst scenario. Imagine if you are limited to 100 outgoing emails per hour on your domain, and you have 10 email accounts registered, where each account sent out 1 email message to 10 recipients, then you have used out your quota until it refresh on the next hour.

So, don't be surprise if you experienced a difficulties in sending or receiving business related emails to/from your partner after sending an email marketing to your list. Surely this is not worth the risk for your business.

Now, if you or your team is doing large emails sending through your hosting SMTP for marketing purpose, it is time to consider looking into a different approach. Contact our mailman to discuss what is the best options that suit to your business an your marketing activities.
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Don't be affraid of doing email marketing, if it is done properly, it can be an amazing and powerful marketing tools for your business.
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